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DANA MARDUK
The Ambassador of ExO Organization in Iraq and Kurdistan Region
WHAT IS
AN EXPONENTIAL ORGANIZATION?
“an Exponential Organization or ExO is one whose impact or output is at least 10x larger than that of its industry peers thanks to the use of new organizational techniques that leverage accelerating technologies.”
An exponential organisation is a company that grows at an above-average rate — up to ten times faster than comparable companies in the industry — but can make do with considerably fewer resources thanks to new forms of organization and the use of new, especially digital, technologies.
IF YOU DON'T
DISRUPT YOUR BUSINESS,
SOMEONE ELSE WILL!
11 ATTRIBUTES OF EXORGS
11 ATTRIBUTES OF
EXPONENTIAL ORGANIZATIONS
The word around town
IDEAS
Five internal attributes of exponential organizations which will create the foundation of exorgs
SCALE
Five external attributes of exponential organizations which will help to grow
exorgs
1. MTP
The Massive Transformative Purpose (MTP) marks the “why” behind the organization. The MTP goes beyond a mission statement because it is on a far larger, more aspirational scale and this means it can revolutionize an industry and even a society.
2. Interfaces
Interfaces are algorithms and automated workflows that route the SCALE outputs as efficiently as possible to the right people within the organization.
3. Dashboards
To track and monitor performance, all members of an organization can access real-time metrics via a dashboard.
4. Experimentation
ExOs use methods facilitating rapid experimentation and process improvement through fast feedback loops.
5. Autonomy
ExOs have flat hierarchies to promote agility and accelerate learning and reaction times.
6. Social Technologies
Social technologies drive real-time, zero-latency conversations across the organization.
7. Staff on Demand
To act quickly and flexibly in a fast-changing world, ExOs leverage external contractors. Outsourcing as many tasks as possible rather than maintaining a large full-time workforce allows companies to fill expertise gaps and ensure a constant flow of fresh ideas.
8. Community & Crowd
ExOs build and join communities, and they crowdsource or crowdfund ideas to achieve rapid growth.
9. Algorithms
Companies such as Google are based on algorithms, which allow for dynamic pricing, credit card fraud detection and much more. ExOs use machine-learning technologies to refine these algorithms.
10. Leveraged Assets
Renting, sharing and leveraging assets such as office facilities, machinery, copiers and even office plants has long been standard. Now, companies are increasingly outsourcing mission-critical assets.
11. Engagement
User engagement techniques such as gamification and incentive prizes help ExOs to engage markets quickly.
6Ds OF EXPONENTIAL GROWTH
Digitization
Deception
Disruption
Dematerialization
Demonetization
Democratization
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